about social by natty

Where Strategy Meets Stunning.

Social By Natty isn’t your average social media agency. Founded in 2018, we’ve grown into a global, award-winning team of specialists helping over 4,000 entrepreneurs and 100+ brands build their online presence with confidence and clarity. With an audience of 10,000+ across platforms, we’re the go-to agency for female entrepreneurs who want to stand out in the online space.

Meet Natty Bernasconi

I’m Natty, the founder and creative force behind Social By Natty. My journey hasn’t been without its challenges. After taking time off to have my son, Valentino, now three, I had to rebuild my business from the ground up. Despite little support from those closest to me - many of whom told me my dreams weren’t achievable or sustainable - I followed the small voice within me that believed it was possible. With resilience and determination, I not only grew a successful business but created a space where female entrepreneurs feel seen, supported, and empowered.

Today, I’m proud to run a thriving agency while working with the most incredible, authentic clients. My background in interior design informs my eye for aesthetics, while my experience as a mum with ADHD gives me a unique understanding of juggling it all. I also run regular workshops and masterclasses for organisations, sharing actionable strategies to simplify social media and inspire entrepreneurs to show up online with confidence. And yes, coffee still fuels the process.

Our Mission

We’re here to help female-owned businesses shine online. Through authentic coaching, tailored strategies, and custom content creation, we take the guesswork out of social media. Our focus? Building a community where women feel empowered to ask questions, gain clarity, and grow their businesses - all while having fun.

Our Global Team

Social By Natty is powered by a team of talented women based across multiple continents. From graphic designers and content creators to social media managers and a personal virtual assistant, each member brings their unique expertise to the table. The result? Completely unique content - no templates, no shortcuts. Everything we create is designed to stand out and resonate with your audience.

Why Choose Us?

Tailored Strategies:

Your brand is unique, and so is your strategy. We don’t do cookie-cutter solutions because they simply don’t work. Instead, we design strategies that align with your brand identity, marketing goals, and audience needs.

Proven Results:

We’ve helped clients grow their audiences, boost engagement, and turn followers into paying customers. Our results speak for themselves.

Accessible and Inclusive:

Accessibility is at the core of what we create. From visuals to captions, we ensure your content resonates with diverse audiences.

Community-Centered:

Our membership programme offers a safe, supportive space for women to gain strategy, training, and answers to their social media challenges. It’s more than marketing - it’s connection and empowerment.

What Clients Say

"Working with Natty has been an absolute game-changer. Her attention to detail and understanding of Instagram strategies are unparalleled."

– Joanna Curtis

"I hired Natty because I struggled with getting visible online. Her guidance transformed how I show up and connect with my audience."

– Kayleigh Castle

Looking Ahead

In 2025, we’re doubling down on our mission to grow a thriving community of female entrepreneurs. With our membership programme and tailored coaching, we’re here to simplify your marketing and help your business thrive.

Let’s build something brilliant together.